Gatormarketing 101
“Nearly 50% of exercisers aren’t fully hydrated before their workout. For those athletes who exercise in the morning, there’s Gatorade A.M.” – Typical Gatorade Scientist
WOW! This seems like a huge problem. How are we going to get morning exercises properly hydrated so they can excel in athletics?
“Lets add the abbreviation for “morning” to every bottle.” – Gatorade Marketing Guru.
So what is new about Gatorade A.M.? In short, absolutely nothing…
“Gatorade A.M. contains no caffeine and the same scientifically proven formula as Gatorade Thirst Quencher with flavors developed to appeal to you in the morning.”
So they have orange-strawberry and tropical-mango. Those do not “appeal to me in the morning”. Where is the bacon-egg-and-cheese-breakfast-taco flavor? How about biscuits-with-sausage-gravy?
Looks like I might skip out on this fad… I am still waiting for Gatorade P.M. – (now with alcohol) because according to my good buddy Andy Messner, the electrolytes get you drunk faster…
June 8th, 2008 at 8:56 am
I saw someone drinking a bottle of this the other day and it reminded me of this post…
Come on man, get you some Vitamin Water!